Colorado Hip Hop Group Everyday Ritual Drops Video on Viacom.TV

Tim Wenger | January 12, 2015

Hip Hop Group EVERYDAY RITUAL is Now Official MTV Artist–

Video for “The Climb” Debuts on VIACOM.TV!

Sunnyvale, CA—There are two types of stars—there are those that occupy the skies and then, those that dwell on earth—and that includes the bright beacon of light inhabiting our planet that is the Hip Hop group EVERYDAY RITUAL! STAR 1 RECORDS has announced the recent signing of the Hip Hop group, EVERYDAY RITUAL. This news comes in conjunction with the release of their new single, “The Climb”, and its accompanying video.

And speaking of “climbs”—EVERYDAY RITUAL’S meaningful song “The Climb” debuted with a bang–appearing on both the National and Independent DRT (Digital Radio Tracker) charts! This includes occupying a Top 10 presence (#9) on the National Digital Radio Tracker Hip Hop charts, beating out the likes of Pharrell Williams, Usher and Mary J. Blige. And, justlikethat, ”The Climb” was picked up for rotation on numerous FM stations in major market cities, like Los Angeles and Atlanta, according to their label.

This meteoric presence on the charts comes on the heels of EVERYDAY RITUAL receiving status as an Official MTV Artist, through STAR 1 RECORDS’ exclusive licensing agreement with the media giant VIACOM. The much-anticipated video for “The Climb” has been placed on both the VIACOM.TV and VEVO platforms by the label. The song is additionally in rotation on the label’s MUSIC 1 NETWORK satellite link and broadcasting worldwide to over 12,400 AM/FM radio stations, resorts, hotels and offices—being heard by millions of listeners.

The video for “The Climb” is directed by Colin Floom, whose work is recognized in both the music and television industries (MTV). EVERYDAY RITUAL is comprised of the combined talent of: Eyvre, Truth, Mr. Nice and the latest addition, Atalia DiQuinzio, whose captivating vocals appear on “The Climb”.

EVERYDAY RITUAL: Mr. Nice (Josh Nelson), Atalia DiQuinzio,

Truth (Tony Chavez) and Eyvre (Paul Newell)

Says Eyvre regarding EVERYDAY RITUAL, “All you’ll ever need to know is in the name. Since 2005, ER has been pushing the genre of Hip Hop forward with dope flows and sick beats perfected over many long hours. So much time has been spent in the lab, creating and refining our music to deliver the sound we have today. So if you’re enjoying what we bring, and what we do, then know this–Hip Hop is life–and an EVERYDAY RITUAL.”

Tags: hip hop, mtv, Everyday Ritual, Viacom.tv, Star 1 Records