Tony Mason and The Rebirth of Lost Lake
by Tim Wintemute
Meet Tony Mason, the friendly venue manager at Lost Lake. Since last December he and his team of interns have been on a mission from the rock gods: to turn a rock club on East Colfax into a local music staple.
Mason originally moved to Denver roughly a decade ago to study Music Business at the University of Colorado Denver and he was soon booking local artists and classmates at small shows in coffee shops. During college, Mason also ran an independent music promotions company, Tone Dynamix with the motto “book the right bands at the right venue.” Soon after, Tony began an internship with AEG Live doing promotion, then Mason was booking at the Larimer Lounge followed by a stint overseeing the operations at Herman’s Hideaway.
In October of 2013, local music professional, Scott Campbell, purchased Lost Lake and recruited Mason to operate the venue. Campbell, who also co-owns the Larimer Lounge, gradually renovated Lost Lake over the next three months, to make Lost Lake a great venue for bands with large productions. Tony Mason credits the success of the renovations to the support from his three interns, Christina (press and social media), Andrew (marketing and promoting), Jordan (booking and street team), plus Colin, the resident head bartender.
The renovations at Lost Lake included building a full size stage in the main music room with LED lighting rigs, full stage monitors, house mains, and subwoofers. The most noticeable improvement though is the soundproofing of this main room, which has no echo. The front room was also renovated to include two new flat screen monitors that has a live camera feed from the main band room during shows, expanded bar seating and a second stage in the front of the venue that is bigger than the stages at other local rock clubs. This setup allows Lost Lake to operate like as a multi room venue, but remain intimate. Lost Lake can now host smaller events during off nights in the front room or have festival style events that utilize both stages consistently playing music.
Mason has used his connections as an independent promoter to book local acts and is booking national touring acts. This included a special show Featuring Dead Meadow for a two night sold out show in March and more recently booking Lily Fangz on June 22, shortly after she opened for Nas at Red Rocks. This month Lost Lake will feature the Young and sick on Sat July 12th, an after party Nick Waterhouse on Monday July 21st featuring the Mile High Soul Club, plus on Thurs Sept 25th, the reggae band Dubkor will have special headlining performance.
Be sure to stop by Lost Lake at 3602 E Colfax (just west of Colorado blvd) visit them online (www.lost-lake.com) and like them on Facebook.
Category: Buzzworthy
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That High Five show with Lilly Fangz on the 22nd was dope! Five’s up!